Graphic
Design
Freelance
I’ve always had an eye for design, and creating has been my favorite form of expression. Over the past few years, I’ve led the creative direction for weddings and engagement events—designing everything from logos and invitations to menus, napkins, and matchboxes. Each detail was crafted to feel personal yet cohesive, transforming milestones into memorable visual experiences.
Beyond events, I’ve built out brand identities and digital assets for companies, from logos to Instagram grid designs and Story Highlight covers. With expertise in Photoshop and Canva, I merge creativity with precision to deliver designs that are not only aesthetically strong but also aligned with a brand’s vision—whether for a celebration or a campaign.
EVENTS
I’ve had the honor of leading the creative direction for engagement celebrations, designing everything from custom logos and invitations to menus, napkins, matchboxes, and party décor. Beyond design, I managed production and ordering, and brought the vision to life on-site—helping style tablescapes and ensure every detail felt cohesive and personal.
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Main Logo
Custom logo design inspired by a locket the bride’s father gave her, reimagined into a timeless symbol for the couple’s celebration.
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Save the date invitation
Designed the Save the Date invitation featuring the custom logo, with a handmade, handwritten feel to match the couple’s vision.
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customized match boxes
Designed custom matchboxes featuring the couple’s logo, adding a thoughtful detail guests could take home.
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customized napkins
Created personalized napkins with the custom logo in gold foil.
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matchboxes
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Napkins + Matchboxes on tablescape
Styled the tablescape with custom napkins and matchboxes featuring the couple’s logo.
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Matchboxes
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Customized Menu
Collaborated with a New York restaurant to design personalized menus featuring the engagement logo.
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Main logo
Inspired by the couple’s favorite drink—a dirty martini—this evening celebration at a NYC bar called for designs that captured a chic, playful nightlife vibe.
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Engagement Party Invitation
I reimagined the couple’s favorite drink—a dirty martini—with a playful twist. Using custom illustration, I created an outline of the couple and placed them inside the martini glass as the focal point of the design.
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![Custom Napkins + Matches]()
Custom Napkins + Matches
Displayed at the event.
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![Custom Napkins + Matches]()
Custom Napkins + Matches
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Custom Cake with logo
Worked with a cake designer to feature the custom martini logo, tying the event branding into the celebration.
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Customized Hats
Custom hats with the martini logo gave guests a fun, wearable way to rep the couple’s celebration.
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Customized Hats
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Personalized Dinner Menu
Designed personalized dinner menus featuring the couple’s custom martini logo, tying the event branding into every detail of the celebration.
TEL A BITES
Designed the account logo and custom story highlight covers inspired by the owner’s love of food and collecting plates. The logo features a real dish from her favorite Tel Aviv restaurant, while the plate illustrations create a cohesive, handwritten look that ties into Instagram’s circular shape of highlight icons.
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Main Logo
Designed the Tel a Bites logo using a photo of the account owner’s favorite Tel Aviv dish, styled on her favorite plate. The logo combines personal touches with a playful handwritten design to reflect the brand’s character.
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Story Highlight Cover
Highlighting wine bars around the city.
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Story Highlight Cover
Highlighting upcoming events in the city.
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Story Highlight Cover
Features previous events that have occured.
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Story Highlight Cover
Highlights new spots opening up around town.
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Grid Feed
Designed the Instagram grid feed to maintain a cohesive visual identity, using bold typography and layout to unify the account’s food photography and storytelling.
Designed and curated a visually cohesive Instagram grid to showcase my ability to plan and execute content flow. Pulled and paired images by theme, color, and mood to create an aesthetic narrative—making the feed feel intentional, balanced, and on-brand. This approach highlights my skill in building out grids and elevating social media pages into strong visual identities.
Grid Build Out
REALEATS – INSTAGRAM GRID BUILD OUT
Built RealEats’ Instagram grid from the ground up for this DTC meal-prep company. Designed custom graphics, directed food photography shoots, and oversaw lifestyle photoshoots with people and product. Combined these assets with the brand’s vision to create a cohesive, visually engaging feed that strengthened the company’s digital identity.
